In the NEWS: The Surge of Vegan Protein Preference in India

The Surge of Vegan Protein Preference in India (deccanchronicle.com)

The article highlights the nutritional benefits of nuts and seeds, including their protein content, healthy fats, fiber, vitamins, and minerals, which make them an ideal fit for plant-based diets. It compares the protein content of various nuts and seeds to meat products, demonstrating their competitiveness in providing essential nutrients. Additionally, Deepak Agrawal, Co-founder and CBO of ProV Foods also talks about the impact of the vegan protein trend on the sourcing and distribution of nuts and seeds and how it has undergone changes, including increased production, expanding international trade, sustainable sourcing practices, and the rise of e-commerce platforms.